As Seen in… The Access Point
Content remains king! That’s just one of the key takeaways Access learned from a recent 1:1 with Ketchum CEO Barri Rafferty. Barri visited both the Access SF and NY offices in January to share what’s next for Ketchum North America, and the PR industry as a whole. In addition to content, Barri was candid about our field, and where and how our services will evolve in the months and years ahead.