So, how does a company that gets 2,000 plus internship applications go about selecting the best, most qualified candidates out of the pack?
Historically Ketchum has relied heavily on past internship experience as the primary selection criteria for our Summer Fellow Program. And while this strategy has proven very successful, we couldn’t help but wonder, were we using the best method to identify top talent? Was our selection process enabling us to see beyond a resume? Was our selection method limiting us from broadening and diversifying our talent pool?