Tag Archives | wef 18

WEF: The Automation Transformation

Salesforce CEO Marc Benioff at the World Economic Forum.

If you’ve read this blog before, you will have heard me talk about the impact of A.I. Unsurprisingly, A.I. remains one of the biggest topics of conversation at the World Economic Forum this year. But what has struck me is a recurring theme of transformation. A.I. is no longer something for the tech industry to consider – it is infiltrating our entire way of life, from self-driving vehicles, to healthcare, to the analytics tools we count on for developing influencer marketing programs. It is transforming the very nature of industries, and we all need to learn to adapt as A.I. takes its rightful place in the mainstream.

This week in Davos I have been intrigued by this theme of transformation – in sessions as diverse as healthcare technology, economic issues and the future of work. Here are a few key takeaways…

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WEF: Creating a Culture of Care

With the World Economic Forum’s 2018 Annual Meeting now in full swing, I noticed a common thread emerge through a number of meetings and sessions: a focus on building inclusive work environments that foster a caring culture. I had the pleasure of serving on a panel on that very topic at the Equality Lounge with a group of smart, successful female leaders from Google, Deloitte, Panorama, and Quartz.

I was proud to discuss some of the programs Ketchum has put into place that sets it culture apart, from our unconscious bias training to our efforts to reward and recognize collaborative behavior. I was equally inspired to hear a wealth of ideas for attracting and retaining talent from my fellow panelists. One of the things I enjoyed the most about this panel was that the idea of inclusivity wasn’t perceived as solely an HR responsibility. The panelists run major P&Ls, but also share a personal passion for employee growth and development.

I heard smart strategies for creating compassionate, caring cultures at events like the opening plenary session with the Annual Meeting’s seven female co-chairs and a breakfast discussion hosted by Mercer.

Here are some of my top WEF-inspired takeaways on the topic…

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Why WEF Matters: In Your Own Words

The World Economic Forum Annual Meeting in Davos, Switzerland, begins tomorrow. Davos is an intense week, with seemingly more events and discussions taking place this year than ever before, on the most important business, political, environmental, and societal issues impacting the world today.

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