About Katherine Mackey

Katherine is a Senior Issues & Crisis Specialist with Ketchum South.

Author Archive | Katherine Mackey

8 Steps to Increase Your Organization’s Crisis Resiliency

Crisis preparedness is important. But is it essential?

Your organization may not think so and it’s easy to understand why. Preparing for an event that may occur is easy to put aside when teams are busy with what’s relevant now. Unfortunately, the experience of managing an actual crisis prompts organizations to finally begin preparing for the next one.

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As Universities Evolve, So Must University Communications

Universities have always been a breeding ground for activism on society’s inequalities. But today, as the national opprobrium intensifies, higher education campuses are seeing this play out more intensely. As a result, university leaders and chief communicators must continually look at existing communications strategies, and how new higher education dynamics may impact those strategies for the upcoming school year and beyond.

For starters, as educational institutions, they are many things to many people – career developers, repositories of intellectual capital, research incubators, major employers, social communities, symbols of civic pride, and so much more.

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