Tag Archives | Facebook marketing

Unpacking the Facebook Newsfeed for Brands

It’s not possible to have a conversation about Facebook at the moment without acknowledging the ongoing data privacy and fake news issues. While under fierce scrutiny from the media and governments around the world, Facebook CEO Mark Zuckerberg announced an update to Facebook in January to address the issue of fake news. Whatever your view, with more than two billion people on the platform worldwide, it remains a powerful form of media for organizations seeking to engage with the public.

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Is Facebook the Right Place for Your Brand?

No one said Facebook wasn’t a popular online destination, especially since as of January 1, 2012, an estimated 845 million users were signed up for Facebook, worldwide. If 845 million people are in one spot, then as a brand I should be there as well, right? Not necessarily.

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